Privacy Policy

Effective Date: [12/03/2025]
Last Updated: [12/03/2025]

Who We Are

This website (“the Site”) is owned and operated by Parker Russell, a licensed real-estate salesperson in Massachusetts (License #9629826) affiliated with Keller Williams Realty North Central, 670 Mechanic Street, Leominster, MA 01453.
Our website address is: [Insert your domain name, e.g., https://sellmasshomes.com].

Information We Collect

We collect personal information you voluntarily provide when:

  • Submitting a contact form, property inquiry, or home valuation request.
  • Signing up for newsletters or marketing communications.
  • Commenting on blog posts or participating in interactive content.
  • Requesting to be connected with an agent or receiving real-estate information.

This information may include your name, email, phone number, physical address, or any message content you submit.

We also automatically collect certain data through cookies, analytics tools, and similar technologies, including:

  • IP address, browser type, device ID, and operating system.
  • Pages viewed and links clicked on the Site.
  • Referring URLs and general geographic location (approximate).

How We Use Your Information

We may use your information to:

  • Respond to inquiries and provide requested real-estate information.
  • Connect you with licensed real-estate professionals, including partner agents or brokers, both within and outside Massachusetts.
  • Send updates, newsletters, or promotional content related to real estate or affiliated services (you may unsubscribe at any time).
  • Improve our website, services, and marketing efforts through analytics.
  • Comply with legal and regulatory requirements.

Lead Referrals & Information Sharing

When appropriate, your information may be shared with:

  • Other licensed real-estate agents or brokerages for referral purposes.
  • Third-party service providers (e.g., email marketing, CRM systems, web hosting, analytics platforms) who assist in site operation or communication.
  • Regulatory bodies if required by law or to comply with professional obligations.

If your information is referred to another licensed professional, that agent or brokerage becomes independently responsible for handling your data under their own privacy policies.

Parker Russell and affiliated entities may receive referral compensation from other licensed professionals in compliance with applicable real-estate laws and regulations.

Cookies & Tracking Technologies

We use cookies, pixels, and similar tools to:

  • Recognize repeat visitors.
  • Store user preferences.
  • Measure engagement and traffic patterns.
  • Serve relevant advertisements.

You can disable cookies through your browser settings, though some features may not function properly.

Data Retention

We retain submitted information for as long as necessary to fulfill the purpose for which it was collected — typically to provide real-estate services, respond to inquiries, or comply with legal obligations.

Your Rights

You may:

  • Request a copy of the personal data we hold about you.
  • Request correction or deletion of your personal information.
  • Opt out of email marketing at any time via the unsubscribe link in any message or by contacting us directly.

To exercise these rights, email parkerrussell @ kw . com.

Embedded & External Content

Articles and pages on this site may include embedded content (e.g., videos, images, social feeds). Embedded content behaves exactly as if you visited the external website directly and may collect data in accordance with their own privacy policies.

Security

We use commercially reasonable measures to protect your information from unauthorized access, alteration, or disclosure. However, no system is completely secure, and transmission of information over the internet is at your own risk.

International Visitors

Although the Site primarily serves visitors in the United States, information may be transferred to or stored on servers located outside your country. By using the Site, you consent to such transfers as permitted by law.

Updates to This Policy

We may update this Privacy Policy periodically. The “Effective Date” above reflects the most recent revision. Continued use of the Site after changes constitutes your acceptance of the updated policy.

Contact

For questions regarding this Privacy Policy or your personal information, please contact:

Parker Russell
Keller Williams Realty North Central
670 Mechanic Street, Leominster, MA 01453
Email: parkerrussell @ kw . com